Plexus XFactor Plus Kids

Plexus’ Xfactor Plus Kids is a new product in their nutritional supplement line. It was important to convey all the messaging about the product but also make it kid friendly to appeal to the moms and dads who would be interested in it. Our illustrator created some really fun characters to feature in the commercial. Her characters are so cute. It’s really fun to see a project go from storyboard sketches to full blown motion!